Tata Model Case Study - 1477 Words

Economics Managerial Decision: TATA Model Organizations today have to stay vigilant and scan all environmental aspects of the economy, their finances and the business to ensure sustainability in meeting its strategic goals. These goals cumulate from leadership abilities to develop and implement sound decisions that align with strategies that promote operational efficient and effectiveness of its product or services. Therefore, developing pricing strategies sensitive to market will further provide competitive advantages within the industry, while assisting in creating maximum profitability. The TATA simulation model provides opportunities for Quasar Computers to evaluate and assess its newest optical Neutron Computer, five-times faster†¦show more content†¦Quasar has the opportunity to maximize its profits as a monopoly competitor, due to the lack of completion, further, has the ability to charge a higher set price for the Neutron, well above cost to produce or within a competitive market – this allows maximization of revenue. Strategic Pricing. According to Metcalf (n.d.), positive marginal profit (MP) (scenario in Graph 1), graphs how a firm reaches MP - amplified production of goods or services; whereas, when negative marginal profits exits, a firm would produce less product or services to balance diminished returns to zero (Wikipedia, n.d). Subsequently, a company reaches profit maximization when its marginal revenue (MR) equates to its marginal cost (MC). Therefore, in order to create a price structure for the Neutron, Quasar would formulate a strategy of maximizing profits of the MR equating to MC, since no other competing firms exist for three years. To accomplish such measure, establishing the price per unit to $2,550, where both marginal revenue as well as the marginal curve shifts and intersect, creating equilibrium (MR = MC). Data presented on the TATA System (n.d.) as follow: quantity unit output was 5.3 million (m), with a total profit of $1.29 billion (b); total revenue exceeded expectation of $12.18b, with a total of $13.5b and created the paramount solution for profit maximization. Brand Building. To ensure theShow MoreRelatedTata Nano Case Study1425 Words   |  6 PagesCASE STUDY ON TATA NANO TATA MOTORS HAS UNVEILED THE WORLDS CHEAPEST MOTOR NANO CAR The case discusses the making of Tata Nano, the worlds cheapest car, manufactured by India based Tata Motors. 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